Nick Hughes is joined by Nicholas Zeisler, Principal of Zeisler Consulting from Denver, Colorado. Zeisler Consulting moves you beyond simply surveying. You interact with your Customers in diverse ways throughout their journeys with your brand. We’ll tailor a program of listening and learning to find genuine insights into what your Customers want from your brand, and where you can improve what you’re doing to beat those expectations. Nick and Nicholas quickly jump into a fun and engaging conversation first touching on how Nicholas first discovered Founders Live in Denver, and how that led to him connecting with Nick and recently joining the internal Founders Live team to help with growth and customer experience. Then they get to what exactly CX (Customer Experience) is, why it is so incredibly important to your company's success, and what steps to take to improve it inside and outside the company walls. This is a very educational conversation with many nuggets and lessons from an emerging expert in CX, we hope it helps you on your founder journey today.